You don’t have to kill a tree to create an effective marketing plan. In fact, you can create a successful plan for your business in just one day. To begin, don’t worry about writing style or making your plan fancy. Just go get a pencil and paper … more
How To Successfully Self Publish Your Book Using CreateSpace
Content MarketingSo you want to write your own book or you've started the process already and you just don't know how to publish it. This article is going to help you immensely. Let's start off by discussing why you should self publish your book rather than … more
A Step-By-Step Guide To Writing a Book In 90 Days
Content MarketingSo you want to write a book? Congratulations! I believe EVERY professional should have a book for one simple reason. CREDIBILITY. Have you ever heard the saying, "People don't buy products, services or companies. They buy YOU!" And … more
How To Become An Amazon Best Seller In One Day
Content MarketingYesterday, my friend Howard Partridge became an Amazon Best Seller! I'm very proud of him. He wrote a GREAT book called, "7 Secrets to a Phenomenal Life." Yesterday it hit #1 on the "Movers and Shakers" list. And he hit #1 in the … more
10 Viral Videos ALL Marketers Should Study
Viral MarketingA total new way to generate free publicity using the web has been the creation of viral videos. Big brands are getting into the act big time. Below you'll find 10 awesome videos that have gone super viral generating millions of views simply by … more
My 7 Step Method for Selling (Very) Big Ticket Products
Big Ticket MarketingIf you have a big ticket item to sell, you might have wondered what is the best way to sell it. When I refer to "big ticket," I'm taking about products or service with $5,000 plus price tags. High ticket stuff like private coaching programs, … more
My Little-Known Secrets For Creating Captivating Online Videos
Video MarketingAt least two to three times a week I get emails from people asking me how I create my videos. It's kind of amusing to me because if they really knew how simple and easy it is to create really cool online videos, they wouldn't be so … more
What To Do When Your Product Is a Stinker
SalesThe graveyard of products is vast and deep. There's not end to the amount of products that people have created that have turned out to be utter flops. It's disheartening when it happens. You put a huge amount of effort into creating something … more
How To Do Wild and Crazy Publicity Stunts (That Generate Huge Free Publicity)
PublicityPeople driving by the Staples Center in L.A. recently may have noticed a HUGE hole in the side of the building with smoke coming out and protesters outside screaming, "The end is near! The transformers are coming!" The hole looks as though a giant … more
How to Get 2,000 People On Your Next Webinar
WebinarsRecently I wrote an article about the top five elements that make a webinar convert prospects into customers. I received a comment from Bob McCarthy, who is an expert in lead generation. Bob said, "It doesn't make any difference how good your … more